Counterpoint’s Advanced TV Cost Report Tracks Displays From QD-OLEDs to 116” LCDs

Published July 21, 2025

Counterpoint Research has released its latest Advanced TV Display Cost Report, with updates to OLED and LCD cost profiles. The H1 2025 edition includes updates to all sizes of WOLED panels and 55”+ LCD, including LCD with MiniLED backlights, and cost profiles for 55”, 65” and 77” QD-OLED panels from SDC. We have also added new cost profiles of 98”, 100”, 115” and 116” UHD-LCD panels, manufactured on Gen 8.5, Gen 8.6 and Gen 10.5 substrates in China. It covers the new gaming monitors from SDC, which are 49” and 34” QD-OLED panels.

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Written by

Nikhil Kishor

[email protected]

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